The X-Static brand extends much further than just digital media. However, in every single company under the X-Static flag, the brand message remains the same no matter what the industry.
The name and meaning(s) of our brand comes from both an emotion and a mindset. First off, the word "ecstatic" is used to convey a very positive feeling or emotion however the word is not used quite as often as "happy" or "excited", so when it is used, it has a powerful delivery. Secondly, and also why we spell it the way we do, is a mindset and ultimately the goal we have throughout the company. The "X" (or "ex") stands for "no longer" and the "static" means "unchanged" or "not moving". So, that all translates to having a mindset of not standing still and not settling for status quo and is a mindset of innovation and general betterment. These are the emotions and mindsets that Founder Marty True had when the name came to him in 2003 as he was looking to rebrand the company he started in 2000, to something more appropriate for what he and the company stood for.
So, all that said... we would like to extend our ever so famous "brand challenge" to you. Since we've pointed out that the word "ecstatic" is not used in every day conversation and when it is used, it normally has a powerful delivery... We challenge that whenever you hear someone use the word "ecstatic", you are going to immediately think of us! And when you do... feel free to tweet about it, using #XStaticBrand
X-Static Media Group is a digital media agency delivering best-in-class web and mobile applications, digital marketing technologies and complete digital strategies. We provide high value solutions that drive business growth for our clients. We serve as an agency partner by aligning digital strategy with execution and working in tandem with client in-house teams or as an independent department. By nurturing a highly collaborative environment, our design and development teams can rapidly prototype concepts for innovative and effective solutions.
We have distributed teams of digital professionals, bridged together through effective communication technologies and agile project management methodologies. This allows our clients to tap into an iterative process with a guaranteed commitment to quality and support for their projects and initiatives.
Our innovative business model connects our clients and agency partners to an ecosystem of infinite value. Therein lies the power of our new distributed but connected teams, defined by "digital bridges" that we've established through our development processes, which essentially creates a "24-hour machine". This innovative project hand-off concept enables us to go from idea to deployment in a much shorter time table than other agencies.